Can a Hallmark movie do more than just help pass the time when visiting my Grannie? Yes, it can indeed.
Today’s discussion reveals what is likely the best lesson one can pull from these predictable-yet-inescapable films.
(Yeah I went to visit my Grannie)
I discovered a “recipe” for any Hallmark Christmas special.
Let’s break it down: ingredients, then the action steps.
Time to mix ingredients and make a movie. Here we go:
See? Not difficult. Anyone can create a Hallmark film favorite!
Hallmark knows a little something: Stick to the recipe. Get results.
I’m not sure where you are in your business but if you’re an expert at all — if anyone comes to you for your guidance at all — then it’s critical you have a recipe for delivering the results you deliver.
Problem is… that’s much easier said than done.
A lot of people struggle to say and show just what it is they do and why anyone should care.
The good news is: this is exactly what the members in Drew’s Small Town Big Business Academy are developing (quite a few ALREADY HAVE come up with their own recipe and are using it to stand FAR out from everyone else in their market).
I had 11 spots. (smaller group = better)
9 are taken.
If having your own repeatable, easily-communicatable, proprietary “recipe” (that helps prospects “get it” within seconds) sounds appealing, then hit reply and tell me.
No link to click or a fancy page to go to … just hit reply and say, “It’s about time I was known for my own special recipe.”
2 spots remain. That’s it.
By the way, the optional honorable mention ingredients included…
Still… WHEN YOU HAVE THE RECIPE is so tightly nailed down, the ingredients aren’t the make-or-break (ahem, but a lack of a process is, time and time again).
What are the areas in your business where you know you need to tighten up your recipe book?